Method Work Portfolio Manifesto Services Insights FAQ start →
AI UGC studio · TikTok Shop & DTC

Campaigns die.
Flywheels compound.

We ship 50 AI UGC videos a month and wire them into a flywheel — each one a test, the winners feeding the next batch. For DTC brands done running campaigns that reset to zero.

start a flywheel → see the real work → see the method ↓
Now accepting applications · limited slots each month
Real output — not a concept

This is the work.
All of it AI-generated.

AI creators and ready-to-post UGC the system makes — no stock, no actors. Tap any reel to play.

see the full set ↓
$60/ video AI-native production cost
48hours First batch delivery
7days Kill rule, no exceptions
2.5× Target compound rate
50 hypotheses per month $60 per video 48h to first batch 7-day kill rule compound rate ≥ 2.5× async by default monday 09:00 UTC report 50 hypotheses per month $60 per video 48h to first batch 7-day kill rule compound rate ≥ 2.5× async by default monday 09:00 UTC report
The Method

Four loops.
One machine.

01 Content 02 Distribute 03 Attribute 04 Reinvest

Content

01

AI-native production. 50+ hypotheses per brand per month, 48 hours to first batch.

METRIC · Hook throughput rate

Distribution

02

Multi-channel orchestration. TikTok Shop, Meta, YouTube, affiliate networks, owned creator pool.

METRIC · Channel coverage ratio

Attribution

03

Hook-level conversion data. Winners scale. Losers die in seven days.

METRIC · Time to decision

Reinvestment

04

Revenue cycles back into the next batch, the next channel, the next experiment.

METRIC · Flywheel compound rate ≥ 2.5×

1.0× becomes 2.5× in six months.

Most campaigns plateau early, then fade as the creative tires.

We engineer toward a 2.5× compound target — by velocity, not luck.

The differential is not strategy. It's velocity.

3.0× 2.0× 1.5× 1.0× M1 M2 M3 M4 M5 M6 typical campaign plateau 2.5× target
The Calculator

What's your
readiness rate?

$50K
8
15
30d
Illustrative compound rate · month 6
1.2×
Recommended tierHypothesis Engine
Illustrative month-6 trajectory vs flat$60K
Illustrative model of your own inputs — not a forecast, not a guarantee of results.
apply for this tier →
Work

Spec builds.
Live work, shipping now.

01 / 05
BEAUTY · LIP
LIP OIL
"POV: you finally found the lip oil that doesn't disappear in 5 minutes"
POV hook demo cut
02 / 05
BEAUTY · SERUM
VIT C SERUM
"30 days of consistency > expensive routine"
before / after UGC cut
03 / 05
BEAUTY · HAIR
SCALP OIL
"if your hair breaks every time you brush it, you're missing this step"
problem → solution talking-head
04 / 05
BEAUTY · TOOLS
"the 3-min morning routine replacing my Botox"
curiosity hook demo cut
05 / 05
BEAUTY · BODY
GLOW
"why everyone's legs look airbrushed on TikTok this summer"
trend angle lifestyle cut
Portfolio

Faces and UGC,
made on demand.

We won't show you testimonials we can't prove. So judge the only thing that counts: the actual output. Every frame below is real system output — no stock, no actors, no mockups.

AI creators
UGC
Why UGC converts

Real-creator content isn't a vibe.
It's in the data.

Independent and platform research. Every number cites its source.

+104%
Beauty shoppers who engaged customer photos and videos converted about 104% higher than those who didn't.
97%
of beauty shoppers seek out photos and videos from other customers before they buy.
79%
say user-generated content drives their purchase decisions — far above brand content (13%) or influencers (8%).
$2.00
returned per dollar on creator-made ads versus $1.50 on brand-made ads, in Nielsen marketing-mix modeling.
~60%
of US TikTok Shop GMV came from creator content in 2024 — an estimated $5.4 billion.
61%
of TikTok users say they discover new brands right on the platform — 1.5× more than other platforms.
The system advantage

An always-on studio that reads the market and never misses a batch.

One system owns the signals, the production, and the spend — so output stays fast, consistent, and pointed at what actually converts.

01

Catch the trend, not the recap

The system tracks US and English-market signals in real time — what's selling, which keywords are climbing — and starts producing while a human director is still scrolling to find the angle.

02

Volume that isn't capped by a shoot

No filming, no set, no crew calendar. Turnaround and output scale with demand, so 50 videos a month is a baseline, not a stretch.

03

Output that shows up every day

No sick days, no burnout, no staffing gaps. Production runs year-round at a steady cadence, so your pipeline is predictable instead of feast-or-famine.

04

Quality that compounds

Results don't swing with someone's bad day. Every batch feeds the next, so the work gets sharper and more optimized the longer you run it.

05

One owner, budget on what converts

Data, production, and pipeline live in one system. The message stays coherent, and spend concentrates on the variants that perform and pulls back from the ones that don't — instead of a scattered creator roster you can't steer.

06

One photo becomes every video

No samples to ship, no waiting on creators. A single product image turns into every video and every per-affiliate variant at once — and into any setting or season on demand, from a snow scene in summer to next season's look today.

Where we plug in

Four tiers.
One operating system.

Same engine, different altitude — every tier ships at $60 a video, when a single human creator cut runs $200–$600. Start where you are; climb as the data earns it.

The Hypothesis Engine

$3,000

50 videos · $60 each — vs $200–$600 a cut elsewhere.
For brands that need to find what sells before they spend to scale it.
  • 50 vertical videos / month
  • First batch in 48 hours
  • Unlimited hook variations
  • Weekly Monday morning report
per month
deploy hypotheses →
The Distribution Stack

$7,500

For brands with proven hooks that aren't yet on every channel and affiliate.
  • Everything in Hypothesis Engine
  • Per-affiliate ready-to-post variants
  • Affiliate network onboarding
  • Bi-weekly distribution review
per month
extend reach →
The Flywheel

$18,000

The full system. Four loops, one machine.
  • Everything in Distribution Stack
  • Weekly hook-level dashboard
  • Reinvestment automation
  • Monthly operator review
per month
build the flywheel →
The risk is ours, not yours
Nothing to lose by starting.
01$0 to applyApplying and getting a brief reviewed costs nothing. You only pay when you choose a package at checkout.
02Full refund before productionWe fit-review every brief first. If it isn't a fit — or you change your mind — you're refunded in full before a single video is made.
037-day kill ruleAny hook that isn't working is cut within 7 days. Monthly plans cancel with 7 days' notice — no lock-in, no penalty.
The only way we win is if the work does. That's the whole model.
The first 48 hours
Brief — 5 minutes Checkout Fit review — reply in 4 business hours Brief approval First 10 videos in 48 hours
The apex tier
By invitation · one brand per category

Founding Operator

The full flywheel, run as a partner rather than a vendor. Mostly equity — we co-own the outcome, so we only take the seat when we'd bet our own time on it. Usually offered after the Flywheel proves out.

$50,000+ or equity
request an introduction →

A campaign is a fixed budget hitting a fixed window. A flywheel is a system where each loop makes the next loop easier.

Content gets cheaper because the system learns which hooks convert. Distribution gets sharper because the system learns which channels return capital. Revenue gets reinvested into the next loop.

Most DTC brands operate at campaign altitude.
We build the machine underneath.

— Most brands rent attention. We own ours.

How we operate

Six principles.

01

We measure throughput, not output.

Hypotheses tested per month. Not videos shipped.

02

We kill losers in seven days.

No exceptions. The cost of letting a loser live is the opportunity cost of the next hypothesis.

03

Async by default. Calls by exception.

Most decisions don't need a call. Most calls don't produce decisions.

04

We show you the losers.

Every test, every winner, every kill — on the record. No vanity metrics.

05

We don't take work we can't compound.

Our model only works on engagements where the wheel can spin enough cycles to learn.

06

Operator-led, always.

Every recommendation ties to a revenue metric. Not an awards metric. Not a brand metric.

What you actually get

You're not buying 50 videos.
You're buying 50 tested reads on what sells.

Other studios hand you files. We hand you a read on your market — and the winners pulled out of it.

01
50 angles tested / month
Every video is a bet on a hook, an angle, a buyer. We run 50 a month so your budget stops guessing.
You learn what your audience actually buys in weeks, not quarters.
02
Winners isolated, then scaled
We don't average performance. We find the few cuts that outperform and pour volume behind them.
Your spend concentrates on what already works instead of spreading thin.
03
7-day kill, no sunk cost
Anything that doesn't earn attention is dead in a week. No defending a bad idea, no edits to save it.
You never pay to keep a dead angle on life support.
04
The scale call — made by a human
Which winner to multiply is a judgment call. That's the one layer no software makes for you, and won't for years.
You get taste and a read on your market, not a tool you'd still have to operate.
05
One retainer, not a 4–6 person team
Strategy, scripting, on-camera, edit, post, and the person who reads the data — run as one operator.
No hiring, no managing freelancers, no per-video creator fees at $200–$600 a cut.
NET
A compounding read on what sells your product — plus the 50 assets that prove it. $3,000/month. Renewed monthly. Killable in 7 days, no penalty. If we can't put a winner in front of you, you don't keep paying us to try.
48h to first batch · ≤4 business-hour replies · ≤24h iteration · weekly Monday report · 7-day cancellation
The system is ours. The output — and the winners — are yours.
How we build

Four weeks to compound.

01 · AUDIT

Week 1

We map your current funnel. Where traffic enters. Where revenue exits. Where the leaks are.

02 · DESIGN

Week 2

We blueprint the flywheel. Which loops you have, which you're missing, how they connect.

03 · BUILD

Week 3-4

Content engine fires. First 10 videos in 48 hours. First distribution channels activate.

04 · COMPOUND

Ongoing

Attribution tracks every hook. Winners scale. Losers die. Revenue cycles back in.

WHAT WE ARE NOT

We are not an agency. Agencies sell hours. We sell systems.
We are not a freelancer. Freelancers sell deliverables. We sell loops.
We are not a SaaS. SaaS sells access. We sell engineered outcomes.

We are not for everyone.

Insights

We give the playbook away.

Templates, playbooks and honest UGC math — free to read, no email wall. The fastest way to judge whether we actually know this before you spend a dollar.

Abstract dark editorial AI UGC cover for a TikTok Shop video ads guide: a single bright spark igniting in near-black space as violet and teal glow scatters into fine particles.
Guide·6 min read

TikTok Shop Video Ads: A Practical 2026 Guide

Dark abstract AI UGC cover for cost breakdown article, one bright ember of light multiplying against many dimmer ones in warm orange and lime glow.
Compare·7 min read

What AI UGC Actually Costs (vs Human Creators)

Abstract AI UGC cover for a TikTok UGC script template: four glowing lime and cyan light pulses sequencing across a dark editorial field.
Template·7 min read

TikTok UGC Script Template (Free, Copy-Paste)

read all insights →
Questions

FAQ

Why a "flywheel" instead of a campaign?+
A campaign is a fixed budget hitting a fixed window. When it ends, your traffic and revenue reset and you start over. A flywheel keeps spinning because each loop feeds the next: content teaches us what converts, distribution teaches us what returns capital, and attribution sends budget back into the winners. Content gets cheaper as we learn, distribution gets sharper, and the math compounds month over month. Campaigns die. Flywheels compound.
Is this AI? Will the content look fake?+
Yes — it's AI-native production, and no, it doesn't look fake. We ship 50 videos a month at a steady, consistent standard — the quality doesn't swing with someone's good or bad day. Don't take our word for it: the portfolio on this page is real output from the system — judge the quality yourself before you apply.
How is this different from hiring creators or influencers?+
A creator roster is scattered by design: different people, different gear, different judgment, different upload habits, and a message you can't fully control. We run one system that owns the data, the production, and the pipeline end to end. The message stays coherent across every video, and budget concentrates on what converts and pulls back from what doesn't. You get central control and auto-optimization instead of chasing twenty inboxes and hoping everyone posts.
What happens if your team gets sick, burns out, or quits?+
There's no roster to lose. The system doesn't tire, get sick, take holidays, or hand in notice, so there are no staffing gaps and no mid-month delays. Output is predictable and sustainable year-round, including the weeks when a traditional agency would be short-staffed. You plan around a steady cadence, not around who happens to be available.
Do we ship you product samples?+
No. One clear product photo is enough. From that single image we produce every video and every per-affiliate variant at once. With a normal creator roster, sample-shipping cost climbs as the roster grows — every new person means another package and another wait. Here one image covers everyone, with no shipping, no logistics, and no delay before production starts.
Can you match a specific look, season, or location?+
Yes, with no travel and no set. Any setting on demand: a desert, snow, a Himalayan backdrop, a clean studio counter. And no season limits — we can stage a summer scene in winter, or build next season's look today so your content is ready before the trend lands. You're never blocked by weather, daylight, a booked location, or the calendar.
How fast do you move on a trend?+
Continuously. The system reads real-time US and English-market signals — what's selling, which keywords are rising, what's gaining traction right now — so it's acting on a trend while a human director is still scrolling to find one. Because there's no physical shoot, volume and turnaround aren't capped by filming time. We move from signal to finished, on-brand videos in hours, not weeks.
Which categories do you work in, and can you support our affiliates?+
Optimized for DTC beauty and TikTok Shop beauty, plus supplements, home goods, pet, and apparel; other categories on request. For affiliates, one brand brief becomes a ready-to-post variant for each person, generated from that same single product photo — which removes the two things that usually stall affiliates: waiting on a sample and making their own video. More of the roster you already pay for ends up posting.
What does it cost, and can we start small?+
The core offer is about $3,000/month for 50 videos: first batch in 48 hours, a 7-day kill rule on anything that isn't working, and cancel with 7 days' notice. Prefer to test first? There's a 30-day pilot at $2,500 for 30 videos. If you're happy with the results, you can continue on the standard monthly — never automatic. You only pay when you start a package — applying costs nothing, and every brief is reviewed for fit before production starts.
How do we get started, and where are you based?+
Start through the site with a brief — applying costs nothing, and you only pay if you choose a package at checkout. We're async-first, so time zones don't matter: most work happens over email and shared documents, with calls only by exception. We review every application and reply within 4 business hours. If it's a fit, we send a short brief, line up your first batch, and get the first videos to you within 48 hours of the brief. If it's not, we'll tell you straight.

Campaigns die.
Flywheels compound.

start a flywheel →
or email hello@ideaaixs.com